Caio's Delivery · F&B · delivery · Minas Gerais
Smart financial and commercial operation for a thin-margin food delivery business.
Financial-operational platform for thin-margin delivery. Automated COGS per product, consolidated P&L, price-impact simulation, AI customer service integrated with the digital menu.
→Caio's Delivery · F&B · delivery
Context
No real visibility into COGS, margin per product, consolidated P&L. Pricing decided by intuition, no data on which product makes profit, which subsidizes.
Sales across multiple channels (iFood, own, WhatsApp) without integration between sales and finance. Manual customer service consuming operational time.
Thin-margin sector, every percentage point counts. Deciding in the dark is compound loss month over month.
Decision
Caio's didn't need a generic financial system. It needed a platform that connected sales, costs, and customer service as one operation.
The owner needed to stop deciding in the dark in an industry where every percentage point of margin counts. Decision: build the intelligence layer that would connect the three operations into a single system.
Build
Complete financial-operational management platform:
- ·Automated COGS calculation per product, dynamically updated
- ·Cost analysis and consolidated P&L in dashboard
- ·Intelligence layer connected to external sales platforms (iFood, own) and finance
- ·Price adjustment simulation on top-sellers with margin impact projection
- ·AI customer service integrated with digital menu
- ·10-sheet financial workbook with full diagnostic
Proprietary platform built from the diagnostic · Integration with iFood + own channels · Digital menu + AI customer service.
Outcome
- →Caio's now prices with data, not feeling.
- →Clear visibility into which products turn profit.
- →WhatsApp customer service scaled without growing headcount.
- →Consolidated and auditable operational margin.
Why it matters
Shows MXMO solves the real operational problem of the SMB owner, not slides about digital transformation. Sells financial control + commercial capacity in a thin-margin sector where every percentage point counts. F&B is a case for any intensive-operation business.